The Reebok x Kendrick Lamar partnership continues with this very clean Ventilator in off-white with that gum sole of the moment. The red and blue contrast points to issues of gang culture and violence that Compton native Kendrick has often spoke and rapped against. It is good to see a shoe being used as an awareness raising platform, to make a change from the FEET UP.

These have been appearing at a few spots in Europe but have an official release date of July 18.