Puma x Ader Error – Under Creativity


The next chapter from Puma and Ader Error sees an edgy winter collection entitled Under Creativity from the brand formed in 2014 around contemporary sensibility and new minimalism. We love the idea of Under Creativity and it’s double entendre in this time. The collection for AW19 features trackies, cold-ready puffers, pants and sweatshirts with dope design layers and messages that connect past with now and with the future in our humble opinion.

The Ader Error crew are a diverse bunch and so we took our diverse crew onto the streets of Paris for a very dope London-Paris linkup. Check out the imagery below and don’t sleep on the collection dropping at Ader Error, Puma and select retailers globally this weekend.

Photography by @Miaousbarskdale
Creative direction: @JauneGorgon @Miaousbarskdale @KingOfTrainers

Models: @furiosa.b @og.laurastafari @mariinee_t _thepopularloner_ utelianelinvani

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